Who We Are

Nasser Al-Sulmi Sons Company is a family business established in K.S.A. (Al-Qassim). Al-Sulmi Family Business has the Number (01) CR in Al-Qassim Chamber of Commerce, and Mr. Al-Sulmi is considered as one of the founders. Our Company founded as an outcome of 50 years of experience in different business lines. Our Business Lines operated as subsidiaries under the umbrella of Nasser Al-Sulmi Sons Company. We are Operating our business through a designed governance system

TOYOTA

Automotive Business started in 1972 as a direct dealer for TOYOTA. Within 4 Years Automotive Business was awarded as Area Main Dealer with Showrooms, Spare parts center, and Maintenance workshops Considered as the Main dealer (Al-Qassim & North regions) for over 25 years. As a result of our continuous work in car sales, TOYOTA Hilux has achieved first place in this respect.

FORD

In 1997, the company granted FORD license for its further distribution

NEW BUSINESS MODEL

In 2012, The Company came up with a new business model which basically aims to be a Multi-brand automotive dealer.

HAWTAI

In 2014, AlSULMI MOTORS signed an Exclusive partnership in KSA for a new line of automotive

Vision & Mission

“To be in a top Leadership position in the Automotive Industry.”Serving the automotive industry as a business model starts with manufacturing, selling, technical support, ends with top-notch customer service through creating a powerful system that combines new technology and expertise.

Achievements & Strengths